The definitive guide to growing your gym with HYROX®
Grow your gym, engage members, and drive revenue by bringing HYROX training and race prep to your gym.
Why HYROX is a game changer for gyms
HYROX has quickly become the fastest-growing fitness sport in the world, combining endurance and functional training in a format that’s challenging, inclusive, and proven to engage members. With races now spanning 30+ countries and over 500,000 athletes participating globally, gyms everywhere are using HYROX to fuel growth and retention.
This guide shows you exactly how to launch and grow a HYROX program inside your gym—from class design and training to marketing, monetization, and community building.
What you’ll learn inside
How to design your HYROX program
Create classes, workshops, and prep cycles that align with the official HYROX race format.
How to fill your classes
Use proven programming and content strategies to attract endurance athletes and new members in your area.
How to engage and retain your members
Build structure, motivation, and accountability through team-based training and race prep.
How to measure and scale success
Track key metrics using Zen Planner and SugarWOD to boost engagement and ROI.
Start growing with HYROX programming
Get the step-by-step playbook to bring HYROX to your gym—complete with examples, checklists, and strategies built for real results.